READ MORE 19.06.2017 Contentology 25 – The rise… There are more than 165,000 health-related apps on iTunes, the majority offering services focused on prevention. It’s not just consumers that use healthtech... READ MORE 22.06.2017 A Day in the Life of Lauren … Call me cheesy, but on 28 February 2016 I started the job of my dreams – editor of The Perfume Shop’s blog, SCENTS, at The River Group. I practically skip to work every morning, making the businessmen and city bankers VERY jealous on the bus commute. So here’s a typical day in my working life… An EXCLUSIVE with Martin Black returning to office! 💪🏼 15.06.2017 For those of you who are learning about Martin Black, River's Senior Production Manager, for the first time. He recently had a terrible accident and we could not wait to welcome him back. River spent a few minutes to see how his first back went. READ MORE READ MORE 07.04.2017 Food and Drink Trends 2017-2… Every year, the gastronomic forecasters at The Food People release their annual list of food and beverage trend predictions. READ MORE 10.05.2017 The River Group shortlisted … The Professional Publishers Association (PPA) has announced the shortlist for its 2017 awards, which celebrate editorial and design excellence, and honour outstanding industry talent. The River Group has yet again been shortlisted for four awards, across three categories. READ MORE 24.05.2017 Contentology 24 - Are FinTec… Engaging content and technology that delivers, are FinTech brands a real alternative to traditional banking? READ MORE 25.05.2017 The River Group raids Gravit… Carey, who joins from Gravity Road, will be responsible for all content across digital, social and print and will work with Creative Directors Jonathan Clayton-Jones and Phil Tristram. READ MORE 06.04.2017 Contentology #23 Buying a car, it seems, is still fraught with anxiety for many of us. The abundance of choice and optional extras can make it a stressful experience, from the first tyre-kicking visit to the dealer, to the fear of being ripped off or signing up to something you may not need. READ MORE 06.04.2017 The River Group’s Holland … The River Group appearing a whopping three times – with all three shortlisted teams working on our magazines for the high-street retailer, Holland & Barrett. READ MORE 01.04.2017 Content We Love #7 April Foo… April Fools’ Day has always been a great opportunity for publishers and brands to have some fun at the expense of their readers, with Social Media only helping spread the news. READ MORE 28.03.2017 The River Group’s Imaginat… Following the successful launch year, The River Group publishes the second edition of Imagination: Make Britain Your Own. Contracted by VisitBritain, Imagination it is a government-first multi-lingual content marketing programme across print and digital platforms. READ MORE 15.03.2017 The River Group’s Lauren C… River’s own Lauren Carbran, Editor for The Perfume Shop's blog #ScentsBlog, just won the Rising Star award at The Jasmine Awards READ MORE 02.03.2017 Content we love #6 It has been one year this week since Facebook introduced their reaction emojis. Since they've been released, the reaction emojis have been used over 300 billion times. READ MORE 23.02.2017 Why psychology and marketing… Before I ever picked up a marketing book or walked into a lecture hall at university, I had more than a faint idea that psychology played a part in the process of marketing. To a certain extent, aside from the creative side of marketing, this is probably what drew me to studying the subject. READ MORE 21.02.2017 Content we love #5 Live video is the latest buzzword in social but, as a concept, if we take into consideration our television viewing habits, it’s far from new. However, unlike television, live streaming is the raw unfiltered alternative which is catching everyone's attention. In an age of never wanting to miss out, live video is an open invitation to be fully part of the moment alongside the video creators.

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