Hello! Welcome to River. We create content for brands that is customer centric, contextually relevant and commercially profitable. READ MORE 15.10.2014 River’s Chief Executive spea… The River Group’s Chief Executive, Nicola Murphy, will be speaking at the Food Matters Live event on Tuesday 18th November, examining new content marketing strategies. River appoint new Head of Innovation 08.10.2014 River is very pleased to announce that Bénédicte van Boxel has joined their growing team as the new Head of Innovation. READ MORE READ MORE 20.09.2014 Inspiring Interview: App Desig… James Mackenzie, App Design Lead at PORTER magazine, talks about jumping from print to digital and never looking back...
“The Co-operative Food Magazine is a great embodiment of our brand and was an immediate commercial and business success.” Amanda Collins – Head of Marketing, The Co-operative Food
Case study: Holland & Barrett - Content READ MORE The River Group appoint new Client Services Director 19.09.2014 The River Group is please to announce that Gillian Fitzgerald has joined their growing team as the new Client Services Director. READ MORE Case study: Sally Salon Services READ MORE READ MORE 14.08.2014 White Paper: From Digital To P… Digital hasn’t destroyed the value of every other media, it has in fact fuelled our curiosities to explore more – discovering new artists through a friend’s recommendation on Facebook, back issues of a rediscovered special interest magazine, or an Amazon review that convinced you that this self-help book will change my life. READ MORE 13.08.2014 Inspiring Interview: Marc Blin… Having begun his work in social media by designing and building a mobile social network Marc Blinder has since been involved with some of the most successful Facebook marketing campaigns of all time. Today he's part of Adobe's Marketing Cloud Strategy team in London and is a frequent speaker across Europe on social marketing... River’s Chief Executive joins the Katie Piper Foundation 12.08.2014 The charity was set up in 2009 by Katie Piper who since surviving a brutal acid attack has gone on to become a best-selling author, inspirational speaker, and TV presenter. Today the Katie Piper Foundation has a vision of a world where scars do not limit social inclusion or a person’s sense of wellbeing.  The charity is supported by high profile patrons Simon Cowell and Simon McCabe. READ MORE READ MORE 29.07.2014 A Day in a Life: Art Director,… River’s Art Director, Rob Cuthbertson, joined the team in June 2014 with a background in content marketing for international brands from the UK to Dubai. Case study: Superdrug READ MORE READ MORE 14.07.2014 Sun European Partners acquires… Sun European Partners acquires The River Group to create the UK's biggest magazine and content group. Weight Watchers International editions wins gold at BCP Best of Corporate Publishing 2014 awards 09.07.2014 River is delighted to announce that Weight Watchers international magazines have won two prestigious international awards at the two silver awards for the magazine in 2013. READ MORE Inspiring Interview: EContent magazine editor, Theresa Cramer 09.07.2014 EContent magazine's editor talks to River about content marketing, social media, and the Internet of Things READ MORE READ MORE 09.07.2014 The value of content marketing… Content – whether in the form of an offline product like a customer magazine or online content intended to support information search - helps to enforce this position of authority, creating a sweet spot for the retailer and an extension of the customer journey.
“Customer obsession is a key part of our strategy. Dare really brings to life our vision of everyday accessible beauty.” Matt Walburn, Customer Marketing Director, Superdrug


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