News

River riding high

17th August 2009

River Publishing are thrilled to announce we’re riding out the downturn with launches galore and circulation increases to celebrate!

Weight Watchers Magazine continues to hold the title of the UKs biggest selling slimming magazine, after experiencing an incredibly strong 8.6% increase over the last six months.* We’ve also increased our listings in over 600 Co-op and Somerfield stores. October 2009 will see a re-launch for Weight Watchers Magazine: space, light and a more contemporary feel is the overarching theme. Food will still be the main focus, with the much-loved menu plan returning in an upgraded style, giving readers more choice and more recipes every issue. Fashion, beauty, health and travel will complete the mix, with a strong focus on celebrating success.

Healthy for Men magazine has also experienced a significant rise in circulation to 66,753 (Jan-Jun 09), up 6.5% from Jul-Dec 08.* This is no mean feat, considering the men’s lifestyle sector experienced an overall drop of 4.7% on the first half of 2008. The ‘brother’ publication to the highly successful Healthy – the UK’s best-selling women’s health magazine – is sold exclusively in Holland & Barrett and GNC stores, and still retails for a healthy 75p. Now hot on the heels of rival title Men's Fitness, the 60-page title features aspirational but achievable sports and fitness goals, with a strong emphasis on sport nutrition to support the GNC brand; and advice delivered in a straightforward, intelligent and informative way, cutting through the confusion and contradiction of the health-and-fitness world.

River are also pleased to announce we’ve been contracted to re-launch Gartmore’s digital title Investment Perspective. After just one digital issue, the new website – enriched with video and audio segments, microsites and weblinks – has welcomed 200% extra visitors. The site encourages readers to interact fully by commenting on articles, posting questions and sharing information. Richard Pursglove, Head of UK Retail says: “Their ability to offer an integrated solution made them the best choice for Gartmore.” Visit http://www.gartmorenews.co.uk/ to view the site.

In other news, we’re proud to announce River Publishing is officially in the top 10 customer publishing agencies, and in our fifteenth year, we’re still committed to creating award-winning editorial, design, production and distribution services.

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