As part of River’s 10 year partnership with Superdrug, DARE is their highly successful beauty magazine available in store and shipped out to customers with every online purchase.
With content designed and created by River’s in-house editorial team, DARE has been published for five successful years and has gained a loyal readership of among Superdrug customers.
The magazine is a ‘high street beauty bible’, bringing together the latest beauty, fashion and health news, together with celebrity interviews, ‘get-the-looks’ and catwalk trends. With strong reader research and high levels of competition entries we know readers are thoroughly engaged with the brand. Here’s to another five years!




B. is making headlines!
B. is for beautiful