Travel is an area that River has had a long and fruitful journey alongside. See what we did there….
We create engaging content for a variety of travel clients including luxury brands like Cunard, Jumeirah Hotels in Dubai, and Princess Cruises. We also launched The Sunday Times Travel magazine for News UK and under our control it overtook Condé Nast Traveller in sales on the newsstand! So it’s safe to say that we know the travel sector like Christopher Columbus knew the Americas. Beautiful photography and aspirational lifestyle content is standard fare in the work we do for our many travel clients.
This legacy in the travel sector means that River understands the market with all its nuances, and the difficulty in creating brand differentiation and loyalty with fickle travelling folk. And importantly, creating content that inspires the customer to click and book. Then and there.
River work with our clients to change brand perceptions, increase loyalty, generate advocacy and create consumer trust. Ultimately, we sell the globetrotting dream through stunning content, whilst keeping a keen eye on how we can prove ROI for your business.
You just need to look at the stats to know it works. 33% of the readers of Journey, the magazine we publish for Princess Cruises, have booked a cruise after reading the magazine. 33%! We also know that 77% of readers pass the magazine on to at least one more person. That’s a lot of potential additional cruisers right there.
Looking for a new and engaging content agency to entice your customers? Then come on in, the water’s lovely!