In November 2024, we hosted our first CEO/CMO lunch dedicated to exploring the intricacies of brands in-housing their creative...

“Culture has the single greatest impact on an agency’s bottom line,” says Ephraim Gerard Cruz , former Director of Operations at Xfinity...

“The key to a good in-house creative culture is for creatives to become fluent in business"   Interview with Ivan Pols , Chief Creative...

“The successful delivery of a marketing strategy is underpinned by a high-performing marketing operating model,” says Robin Charney ,...

In seeking to get under the skin of the in-housing creative operations trend in the UK, we investigated how different brands, CMOs and...

Agency Inside has created a four-phase approach to in-housing: Phase 1 – exploration and consideration Phase 2 – audit Phase 3 – build...

A Message from our Group CEO, delighted to announce that Rachel Middlewick is re-joining The River Group on 6th January 2025 as our new MD.

Let’s face it, content means many things to many people. For some, content is all about information – practical, functional, informative....

We are officially a Certified Partner for Shorthand! Shorthand is a storytelling platform that helps teams build engaging, interactive...

When River turned 30 earlier this year, we were asked for our favourite memories to create some social posts. Assuming that others would...

Oh River, have we really been together for nearly 30 years? It feels like yesterday when we met, in November 1994. I admit, I was a...