River creates stunning fright-night looks for Superdrug’s omnichannel Halloween campaign

Superdrug Halloween Enchanted Mermaid look

This month sees the launch of Superdrug’s Halloween campaign using the stunning looks created by River’s DARE team. The four fright-night makeovers feature in the latest issue of DARE magazine, across Superdrug’s social channels and in store, illustrating how great editorial content can be tailored to work across multiple channels, including print, point of sale […]