We’re thrilled to announce The River Group and our client Superdrug won Video Content Campaign of the Year at this years UK Content Awards on Thursday, 13th July, 2023.
These awards celebrate the excellece in content marketing within agencies, in-house teams and individuals creating innovate exceptional content. The judge’s commented, “We are truly amazed by the outstanding metrics presented, which uneqivocally showcased the resounding success of this campaign. The achieved outcomes were nothing short of exceptional, surpassing all predefined targets and yeilding remarkable increases in views, impressions and commercial revenue. These outstanding results highlighted its innovative and pioneering approach to digital-first content marketing.”
The River Group is delighted out this achievement and thankful to our client Superdrug, SuperdrugTV was incredible to work on, created past the inital idea and got recognised for it.