Blog | 18 July 2019

River hits #1 with branded podcast – making engaging content which portrays brand messaging

Our very own Superdrug x River podcast, The Beauty Of It All hits #1 in the Apple Podcast UK Fashion and Beauty charts for the last four days!

Presented by Capital FM host and TV presenter Vick Hope, the eight-episode series takes a deep dive into issues surrounding the beauty industry and gives you all the news you’ve been craving.

Each episode features a mix of celebrity guests, experts and influencers discussing everything from vegan beauty to the influence of drag culture on makeup. Get listening – it’s like having a chat with the beauty-obsessed big sister you’ve always wanted!

Check out some of our amazing iTunes reviews:

“This is great! The guests are so interesting and diverse. It’s good to see such a big company having such honest conversations. I cannot wait for the next one.”

K.H.H 2017 via Apple Podcasts · Great Britain · 03/07/19

“Really interesting take on such a relevant and important topic. New found respect for Megan and Vick is just the best host. Bring on the next episode!”

PodQween19 via Apple Podcasts · Great Britain · 05/06/19

River Sounds

River Sounds is the multi-award-nominated podcast division of The River Group. Our recent nominations include The British Podcast Awards and The Mind Media Awards. Like The Beauty Of It All series, River Sounds brings brands to the conversation using our 25 years+ experience to produce quality editorial content for podcasts – content produced by The River Group that not only engages with audiences but always portrays relevant brand messaging.

Learn more about River Sounds here

Andy Greening
Andy Greening
Digital Manager at The River Group

Andy is Digital Manager at The River Group, specialising in digital publishing and strategy. Andy also consults on podcasting and video post-production. Follow him on Twitter @andrew_greening.

River Group Companies

Fish helps professional, corporate, charity and consumer member organisations to provide effective communications, build revenues and strengthen relationships with members.

River Sounds services companies globally to create and distribute original podcasts to augment their branding and marketing efforts. What are you waiting for?

Impactful PR for brands that do good things.

The River Data Lab is an operation within The River Group working with brands and businesses to help them better understand their audience and marketing efforts using data and insights.

If you’re not ready to talk to us just now (sniff) but would like to receive an occasional, entertaining and useful amount of contact from us, please drop us your details. We’ll stay in contact by sending you examples of our work, white papers, and views on the content world at large.

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