So where does that leave digital magazines? Ultimately, with more choices than before. Since the dawn of the dot-com era, publishers have been looking at…
James Mackenzie, App Design Lead at PORTER magazine, talks about jumping from print to digital and never looking back…
As the Group Account Director for The Co-operative Food and regional retail groups, Kate Burton came to The River Group having previously worked as a Publishing Director at a multichannel publishing agency and as an editor in customer publishing.
Working with structured content is the future of publishing, whether publishing to print or digital mediums
Great stories don’t always come in the form of a book. The art of storytelling has improved as brands and advertisers recognise its power.
The digital revolution has brought techies and creatives together in the pursuit of great content, playful marketing and consumer-focussed solutions.
There is no Super Thursday in the world of magazines and content. Every day is D-Day (discussion day) as brands, agencies, newspapers, media owners struggle with the quest for the Holy Grail of integrated multichannel content.
It had the unforeseen effect of ensuring a nation of two-year-olds would never again wonder, or need to, understand how a paper magazine worked.
As Senior Production Manager, I oversee the production of River’s magazines and printed materials from design to delivery. The day always starts with a cup of tea. Generously made by whoever gets in to the office first and left on your desk. Very civilized indeed.
You can’t judge a book by its cover.
And if you do, you have no idea just how 19th century you are.
Whatever the origin of this pithy aphorism (widely attributed to Mr Tulliver in George Eliot’s The Mill on The Floss, saying how beautifully bound a book was), judging a book, a magazine or a person, by their cover is what we do all the time. Yet in this age of digi-everything, the challenges of making your cover art dazzle are greater than ever.
Publishers can survive in a digital world if we can rise to meet our greatest challenge: unravelling the complex technological landscape, which offers increasing numbers of platforms for our content.